Resources: 2011 Lifecycle Messaging Conference

Written by Jill Butler, Senior Interactive Marketing Specialist, BlueHornet

Presentation slides available for download

We had a great lineup of speaker sessions for the 2011 BlueHornet Lifecycle Messaging Conference, with plenty of solid takeaways and actionable strategies to apply to your online marketing programs.  Whether your focus is email marketing, social media, or mobile messaging, you’ll be able to find some valuable insight from industry experts in our selection of LMC 2011 presentation slides now available to view or download.

Here’s a recap of the speaker sessions along with links to PDF files containing the presentation slides:

Practical Solutions to the Most Critical Challenges Facing Email Marketers Today

Jeanne Jennings
Principle,
JeanneJennings.com

Social Commerce: Using Email and Facebook Together to Drive Sales

Jason Weaver
CEO,
Shoutlet, Inc.

KFC Doubles Down on Email by Going Social

Scott Geiser
Manager, Digital Marketing & Emerging Media,
KFC

Ryan Phelan
VP Strategic Services,
BlueHornet

First Impressions, Lasting Results: Why Getting Your Customers Started Right Matters Most

Diana Lawson
Senior Product Manager,
Microsoft

Don’t Say Goodbye – Use Engagement to Win Back Your Subscribers

Isabel Howell
Email Manager,
SnagAJob.com

Ryan Phelan
VP Strategic Services,
BlueHornet

Smart Campaigns for New Customers: Engage and Retain Through Triggered Lifecycle Messages

Pilar Bower
Senior Email Marketing Strategist,
Red Door Interactive

Mobile Does Matter; Here’s What You Can Do About It

Manny Ju
Director of Product Management,
BlueHornet

Best Kept Secrets for Designing an Email Campaign with Measurable ROI

Angela Hill
President/Creative Director,
Incitrio